Everywhere you look these days, someone is hosting a linky party. There are all kinds – from the best DIY projects and crafts, recipes, and thriftiest ideas to themed party ideas and seasonal decor. It is a little overwhelming to say the least.
Linky parties are a great way to start driving traffic to your blog if you are just starting out. If you are lucky and get into the top 20 or so posts (this is a miraculous feat I have yet to learn the secret to) it helps. It also helps if you can get featured during the blogger’s “These are my favorite links this week” post.
As a virtual assistant, sometimes it is my job to wade through all of these links and pick out the best posts for featuring. I spend a couple of hours reading through the blog posts and picking out the ones that really jump out at me. (Yes – I do have the best job in the world!)
So the question is – how do you get your post featured when they have 200-300 to look through? As the behind the scenes gal, I’m here to share my secrets on why I pick the posts that I pick for my clients. Here are five tips to help get your post featured!
1. Great Images, Great Images, Great Images
I cannot say this enough. The better your images are the more likely you are going to get featured. You don’t need a super fancy camera and studio to get these images but you do need to put a little extra effort in. The easiest way to get great pictures is to make sure you have great lighting. Dark pictures are no fun! If it is food you are photographing you essentially need to make me want to lick the computer screen. Show me how this DIY, Pottery Barn Knock-off Whatsit is going to look in your home so I can imagine it in my home. If you have a list of tips, make the graphic fun, colorful and easy to read.
Not only do the images in your post need to be great – the one you choose when linking up needs to stand out as well! I always like to make a square image so that none of the image or words is cut off when cropping.
Here are some great examples:
2. Original Content
I am MUCH more likely to choose your post to feature it if you’ve created something original or written about an entirely new concept. There are lots of blogs now who simply find a project on Pinterest and copy it. If that is what you want to do on your blog then feel free! But know that you are more likely to get your post featured if you take that “Pinterest idea” and tweak it to make it your style and new, original content.
3. Keep it Seasonal
I don’t abide by the “Christmas in July” standard so if you are linking up DIY Ornaments in August I’m going to skip over it altogether. However, if you are sharing Turkey Centerpieces in August that is more likely to catch my attention! Make sure your projects are season-appropriate if you want to have them featured.
4. Keep it Topical
Lots of linky parties have rules – “only link up recipes”, or “this party is for craft projects only!”. Linking up out-of-topic posts to these parties is probably not going to get featured, if they don’t delete your link altogether! Make sure you stick to the topic at hand. If a linky part is more of a free-for-all, then consider the main topic of the blog. For instance, Thrifty Thursday at Living Well Spending Less welcomes all kinds of links. But her blog is about “living the good life on a budget” so I’m guessing that money-saving tips are going to get noticed in her linky party rather than “how to make finger puppets”.
5. Make it Easy to Read & Understand
Good grammar is next to godliness in my book. I cannot stand misspelled words, incorrect punctuation, and comma splices. I’m not saying that if I find one small error in the post that I won’t feature it. But if it is littered with grammatical errors or is hard to read or understand then the likelihood drops considerably. Read over your posts several times for spelling and grammatical errors. Enlist a friend to proofread a recipe or DIY to ensure the instructions make sense to someone else. It might sound like a hassle but it makes it a better post all around in the long run!
What tips would you add?